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AVANT ROCK by Bill Martin

AVANT ROCK

Experimental Music from the Beatles to Björk

by Bill Martin

Pub Date: March 1st, 2001
ISBN: 0-8126-9500-3
Publisher: Open Court

An invigorating, broad-minded survey of pop music’s experimental fringes.

Martin (Philosophy/DePaul Univ.; Listening to the Future, not reviewed, etc.) attempts to define a 20th-century “music of ideas,” while acknowledging the inherent difficulty in doing so for a genre originally identified with adolescence and spontaneity, and perpetually corrupted by the marketplace. He shrewdly does so by sorting a galaxy of artists into categories broad enough that most readers can find jumping-off points. He notes that, as John Cage, Glenn Gould, and Ornette Coleman found the limits of “reasonable” for classical and jazz listeners, Yoko Ono and Brian Eno did the same during early rock experimentation (c. 1966–75), when mainstream consumers were exposed to provocative music ranging from the Velvet Underground, Jimi Hendrix, and Steely Dan, to Can and Captain Beefheart. Soon, Martin notes, conglomerate record companies disdained supporting such efforts, while what’s termed “The Passage Through Punk” created a powerful, if dead-ended, ideology (and an enduring grassroots aesthetic) in the face of late-’70s social malaise, fueling artists like Patti Smith and Glenn Branca. Although important marginal figures are neglected (e.g., Peter Laughner, The Mekons, Roky Erickson), Martin addresses excellent analysis to a smart selection, including Cecil Taylor, Sonic Youth, Jim O’Rourke, John Zorn, Tortoise, the New Klezmir Trio, and Game Theory (one of many artists whose chess obsession he discusses). Martin relates their music to parallel developments in philosophy and literature, citing influences from Adorno and Debord to Nabokov and Harry Crews, and manages the neat trick of combining the sharp personal enthusiasms of underground rock’s fanzine culture, with the cooler head of academic explorations, so that the reader perceives why rock enthusiasts have stuck with it all these years. He concludes with two essay-manifestoes that question the overwhelming, image-based corporate stranglehold on mainstream music (e.g., the antics of Eminem and Britney), and probe avant-rock’s seemingly healthy, if fragmented, future.

A trenchant and witty exploration, several cuts above typical surveys written in the wake of the “alternative” era.